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May
2005—Volume 2, Issue 2
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In This Issue |
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Letter from the Editor:
Super Summer Sizzler by Sharon
Williams
Meet Me in St. Louis - 5th Annual VA Conference
Virtual Office Means Real Business - VA Spotlight by Iris Taylor
How My Book Became an Amazon.com Bestseller Overnight - Part 1 by Susan Falter-Barnes
Finding Your Company's "WOW" Factor by Carolyn Moncel
How My Book Became an Amazon.com Bestseller Overnight - Part 2 by Susan Falter-Barnes
When a Virtual Assistant Needs a VA by Nadia Cornier
Branding — Keeping the Promise by Sharon Williams
Writing an Effective Press Release by Dee
Ennen Regular Departments:History of Technology: Podcasting, the New Frontier by Sharon Housley
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Letter from the Editor: Super Summer Sizzler by Sharon WilliamsOn June 3 - 5, 2005, The Alliance will participate in
the Super Summer Sizzler Expo, sponsored by Co-Op World,
an interactive
and informative community to network with Experts, Exhibitors and
Enthusiasts on a wide range of topics. It is
anticipated that more than 40,000 visitors will drop
by the online virtual exposition.
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3rd Annual Virtual-Professionals.com Virtual Trade Show
Virtual-Professionals.com is hosting the 3rd Annual Virtual Trade Show
from 1st to 30th June 2005. |
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Meet Me in St. Louis — 5th Annual VA Conference
Virtual
assistants from across the globe to converge on the Mississippi riverfront
for an action-packed weekend, October 14-15, 2005 |
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Virtual Office Means Real Business by Iris TaylorAs a trailing military spouse, Victoria M. Parham quit her job and started
anew umpteen times when her husband got transferred to a new base. But
even if she did, how could she prepare the
materials and get them to Miami in five hours? |
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How My Book Became an Amazon.com Bestseller Overnight, Part 1, by Susan Falter-Barnes
When I first heard
about the trend among authors to have 'Amazon Bestseller' campaigns, I was
skeptical. After publishing three books with major publishers, I'd come to
realize that bestseller status is something that's bestowed upon very few.
And it's orchestrated months or even years in advance. Furthermore,
creating bestsellers has traditionally involved armies of sales people,
high-powered PR flacks, and mega-marketing strategies. seeing their book
in print? |
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Finding Your Company "WOW" Factor by Carolyn Moncel
Sometimes when
trying out a new PR angle for one of my clients or for my own company, I
ring up my best friend in Chicago.
Somehow by doing so and monitoring her reactions to my idea, I can
accurately gauge whether or not the story will be receptive to the media.
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How My Book Became an Amazon.com Bestseller Overnight, Part 2 by Susan Falter-Barnes
Day One (10-01-03) |
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Do You Have a Disaster Recovery Plan by Terry L. GreenWith the recent onslaught of ice storms and flooding
happening all over the US and Canada, as well as the hurricanes that
ripped through Florida and the south earlier this year, many people are
finding themselves faced with tremendous losses regarding both their homes
and their offices.
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When a Virtual Assistant Needs a VA by Nadia CornierDuring the summer, when your children
are ‘home’ from school and your significant other may have vacation time
lined up, everyone will expect you to be able to walk away from your “day
job” as easily as they have. Don’t expect them to understand that just
because it’s summer that you don’t naturally get time off – those who
don’t run their own business don’t always understand. This
is where a good VA can come in. |
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Branding — Keeping the Promise by Sharon Williams
Branding is often
defined as your logo, slogan, tag line, niche, or the one thing that makes
your company stand out. Seldom is it described as the ‘total package’ and
how every facet of your company is perceived. But, that’s exactly what
Branding is. Instead of segmenting each component, review your company,
beginning with evaluating how you value it and then how you want your
customers to perceive it.
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Writing an Effective Press Release by Dee Ennen
Want to
get the most media attention and spotlight for your business? Then the
first place to start is with a GREAT press release. Now I can almost see
half of you leaving now, dreading the thought of having to write one of
these. But wait!! I’m going to show you easy methods to make your press
release work for you and get the attention it deserves. Ready? Let’s go. |
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History of Technology: Podcasting, The New Frontier by Sharon Housleyl
Podcasting is quickly becoming a buzz word among the techie crowd. So what
is podcasting, anyway? Podcasting is online audio content that is
delivered via an RSS feed. Many people liken podcasting to radio on
demand. However, in reality, podcasting gives far more options in terms of
content and programming than radio does.
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Tech Tools and Tips by Kathie M. Thomas
If you're anything
like me, as a Virtual Assistant I'm a real IT junkie fan! (Not to mention
stationery junkie too - but I'll leave that to another time!). And as
such, I have to try out the latest and greatest - software, hardware,
online options, etc, etc. So, here are my latest toy I have to tell you
about, because you're sure to want one too!
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The Virtual Alliance is published by the Alliance for Virtual Businesses. All facts, opinions, and statements appearing within this publication are those of the writers and editors themselves, and are in no way to be construed as statements, positions or endorsements by the Alliance for Virtual Businesses or its Leadership Team. Information
in The Virtual Alliance is gathered from sources considered to be reliable,
but the accuracy of all information cannot be guaranteed. |
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