May 2005—Volume 2, Issue 2

In This Issue

Letter from the Editor: Super Summer Sizzler by Sharon Williams

3rd Annual Virtual- Professionals.com Virtual Trade Show

 

Meet Me in St. Louis - 5th Annual VA Conference

 

Virtual Office Means Real Business - VA Spotlight by Iris Taylor

 

How My Book Became an Amazon.com Bestseller Overnight - Part 1 by Susan Falter-Barnes

 

Finding Your Company's "WOW" Factor by Carolyn Moncel

 

How My Book Became an Amazon.com Bestseller Overnight - Part 2 by Susan Falter-Barnes


Do You Have a Disaster Recovery Plan? by Terry L. Green

 

When a Virtual Assistant Needs a VA by Nadia Cornier

 

Branding — Keeping the Promise by Sharon Williams

 

Writing an Effective Press Release by Dee Ennen
 

Regular Departments:

History of Technology: Podcasting, the New Frontier by Sharon Housley

 

Tech Tools and Tips by Kathie M. Thomas

Letter from the Editor: Super Summer Sizzler by Sharon Williams

On June 3 - 5, 2005, The Alliance will participate in the Super Summer Sizzler Expo, sponsored by Co-Op World, an interactive and informative community to network with Experts, Exhibitors and Enthusiasts on a wide range of topics. It is anticipated that more than 40,000 visitors will drop by the online virtual exposition.

3rd Annual Virtual-Professionals.com Virtual Trade Show

Virtual-Professionals.com is hosting the 3rd Annual Virtual Trade Show from 1st to 30th June 2005.

Response to the Virtual Trade Shows held by Virtual-Professionals.com in 2003 and 2004 proved so successful that it was extended by 2 weeks each year. Members and non-members are encouraged to participate and be part of the exhibition to showcase some of the best professionals who work virtually on a day-to-day basis.

Meet Me in St. Louis 5th Annual VA Conference

Virtual assistants from across the globe to converge on the Mississippi riverfront for an action-packed weekend, October 14-15, 2005

VA Conference 2005 hosts: Janet Jordan of Texas; Fred Gandee of Oklahoma; and, Kelly Poelker of Illinois have announced St. Louis, Missouri as the site for its Fifth Annual Virtual Assistant Conference. inexpensive, marketing tool for the
growth of your business.

Virtual Office Means Real Business by Iris Taylor

As a trailing military spouse, Victoria M. Parham quit her job and started anew umpteen times when her husband got transferred to a new base. But even if she did, how could she prepare the materials and get them to Miami in five hours?

How My Book Became an Amazon.com Bestseller Overnight, Part 1, by Susan Falter-Barnes

When I first heard about the trend among authors to have 'Amazon Bestseller' campaigns, I was skeptical. After publishing three books with major publishers, I'd come to realize that bestseller status is something that's bestowed upon very few. And it's orchestrated months or even years in advance. Furthermore, creating bestsellers has traditionally involved armies of sales people, high-powered PR flacks, and mega-marketing strategies. seeing their book in print?

Finding Your Company "WOW" Factor by Carolyn Moncel

Sometimes when trying out a new PR angle for one of my clients or for my own company, I ring up my best friend in Chicago. Somehow by doing so and monitoring her reactions to my idea, I can accurately gauge whether or not the story will be receptive to the media.

How My Book Became an Amazon.com Bestseller Overnight, Part 2 by Susan Falter-Barnes

Day One (10-01-03)
We begin by choosing a completely unreasonable date for our 'Amazon Day', October 15, a mere two weeks away. Why? Because this is the month my new book, Living Your Joy, launches. 14,000 copies have just arrived in bookstores, and at amazon.com. No publicity is happening yet, even though I've hired a publicist. I have to do something fast.

Do You Have a Disaster Recovery Plan by Terry L. Green

With the recent onslaught of ice storms and flooding happening all over the US and Canada, as well as the hurricanes that ripped through Florida and the south earlier this year, many people are finding themselves faced with tremendous losses regarding both their homes and their offices.

When a Virtual Assistant Needs a VA by Nadia Cornier

During the summer, when your children are ‘home’ from school and your significant other may have vacation time lined up, everyone will expect you to be able to walk away from your “day job” as easily as they have. Don’t expect them to understand that just because it’s summer that you don’t naturally get time off – those who don’t run their own business don’t always understand.  This is where a good VA can come in.

Branding — Keeping the Promise by Sharon Williams

Branding is often defined as your logo, slogan, tag line, niche, or the one thing that makes your company stand out. Seldom is it described as the ‘total package’ and how every facet of your company is perceived. But, that’s exactly what Branding is. Instead of segmenting each component, review your company, beginning with evaluating how you value it and then how you want your customers to perceive it.

Writing an Effective Press Release by Dee Ennen

Want to get the most media attention and spotlight for your business?  Then the first place to start is with a GREAT press release.  Now I can almost see half of you leaving now, dreading the thought of having to write one of these.  But wait!!  I’m going to show you easy methods to make your press release work for you and get the attention it deserves.  Ready?  Let’s go.

History of Technology: Podcasting, The New Frontier by Sharon Housleyl

Podcasting is quickly becoming a buzz word among the techie crowd. So what is podcasting, anyway? Podcasting is online audio content that is delivered via an RSS feed. Many people liken podcasting to radio on demand. However, in reality, podcasting gives far more options in terms of content and programming than radio does.

Tech Tools and Tips by Kathie M. Thomas

If you're anything like me, as a Virtual Assistant I'm a real IT junkie fan! (Not to mention stationery junkie too - but I'll leave that to another time!).  And as such, I have to try out the latest and greatest - software, hardware, online options, etc, etc.  So, here are my latest toy I have to tell you about, because you're sure to want one too!

 

   

The Virtual Alliance is published by the Alliance for Virtual Businesses™. All facts, opinions, and statements appearing within this publication are those of the writers and editors themselves, and are in no way to be construed as statements, positions or endorsements by the Alliance for Virtual Businesses™ or its Leadership Team.

Information in The Virtual Alliance is gathered from sources considered to be reliable, but the accuracy of all information cannot be guaranteed.
© 2004-2005 Alliance for Virtual Businesses™